What Will Netflix Bring to Albuquerque?


Netflix has grown at an incredible rate. The platform made a huge leap by opening a production hub in New Mexico.


Billion-Dollar Deal with Netflix

This deal worth billions of dollars marks Netflix’s first time purchasing a studio. This will bring a huge amount of movie-making to the studios of ABQ. More importantly, this deal will provide 1,000 more jobs a year to New Mexico.


“This is an estimate in reference to the number that was widely circulated around the time of this deal.” – Alicia Keyes, former liaison to Albuquerque Film


This deal will be more consistent with the film industry in New Mexico. The company will spend millions of dollars over ten years. However, it will also meet specific requirements to keep a steady production level cost. Albuquerque Film Office (AFO), and Netflix, strive to keep the stages fully manned. They have a strong start at it already.


“They have received several calls and questions from various studios that strive for more than just one hit movies.” – Alicia Keyes, AFO


New Mexico has already begun to see a huge boost in the industry of film. Not just from Netflix productions.


“Netflix is honoring contracts that was already entered with studios, but allowing third-party studios to work within these facilities.” – Alicia Keyes


While companies look to New Mexico for the bigger picture, a massive spike in productions is expected to be seen. This is wonderful news for the movie makers, as this means a job influx.


Creating Jobs in the Film Industry

With New Mexico’s incentive program (probably) here to stay, the limits will increase this year thanks to the election of Gov. Michelle Lujan Grisham. One of the highlighted benefits of this deal is the industry receiving New Mexico workers who are trained specifically for this line of business. Including both S-CAP, and apprenticeship programs, several different programs will provide job opportunities to the locals. This year, these opportunities will expand.

One of the programs that are to be put into place is training for the locals. This will act as a crucial preparation for those seeking entry into the industry. The AFO has met with CNM and UNM to figure out ways to direct these promising students towards the industry. The main focus is on getting these kids jobs as soon as they graduate. Netflix and AFO are teaming up with IATSE Local 480, a union based in New Mexico, to determine what positions are in need. Keys adds that they need to find out what they have too much of, and filling positions with the greatest openings.


“The Albuquerque Film Office has met with the University of New Mexico and Central New Mexico Community College to determine methods for funneling students into film.” – Alicia Keyes, AFO


It is anticipated that jobs at Netflix will be an availability to those who recently graduated. They will probably fill various roles as production assistants to obtain experience quickly. However, the Film Office (ABQ), in league with UNM and CNM, are striving towards advanced training programs. These programs will consist of special makeup effects, electrician programs, and construction. These programs will have their aim set on the industry.

The ultimate take away from this deal is the outlook that is being taken of New Mexico. While this area is already a movie maker paradise, New Mexico looks to bring in thousands of new jobs. As moviemakers look for striking locals and great tax incentives, New Mexico is primed to assert themselves in the film stratosphere.

This content is not the product of the National Association of REALTORS®, and may not reflect NAR's viewpoint or position on these topics and NAR does not verify the accuracy of the content.